A quarterly love letter to the city, told through its people and places. Luru is a magazine for those who call Bengaluru home—whether by birth, by choice, or by memory. In a world of fleeting news and endless scrolling, we offer a slower, more deliberate space to explore the city’s many layers. Through essays, photography, art, and reportage, we capture Bengaluru’s rhythms, contradictions, and quiet moments of beauty. Each issue invites reflection, conversation, and a rediscovery of what it means to belong here. Settle in, turn the page, and let Luru reintroduce you to your city.

ABRAHAM KOSHY

EDITOR-IN-CHIEF

Abraham grew up in the city and moved back in August 2024 after finishing a PhD in Media & Communication from Temple University, Philadelphia, where his research explored the role of identity in shaping people’s perceptions of the news and politics.
editor@lurumag.com

GHUVNA

CREATIVE DIRECTOR

Ghuvna (GOV'NA) is the creative alias of Raghav Krishna — a multi-disciplinary designer and musician. With over a decade of experience crafting brands and identities, Raghav now collaborates with those who are passionate about finding a unique voice and challenging the status quo. His inspirations come from ’95-’03 Bollywood, Antonio Banderas, obscure YouTube videos, and the vibrant chaos of Bangalore. Somehow, Raghav manages to be both one-of-a-kind and universally familiar—evident in the surprising number of people who seem to look just like him.
ghuvna.com|@ghuvna

NIKHIL RAVICHANDAR

EXECUTIVE PRODUCER

Nikhil is an applied behavioural scientist and the self-styled “Head of BS” (Behavioural Science, obviously) at Dead End Right Studios. With over a decade of experience creating impact, he’s now dabbling in hyperlocal experiments, like fancy magazines and loyalty programs for dosa joints. When not overthinking human behaviour, he’s busy negotiating with a ten-month-old who always wins.
nikhil@deadendright.com

ANISHAA TAVAG

ASSOCIATE EDITOR

Anishaa Tavag (she/her) is a Bangalore-based dancer, writer, editor, and certified teacher of yoga and the Alexander Technique. Anishaa’s writing has appeared in national and international publications, such as The Hindu BusinessLine, Indent: The Body and the Performative, and FUSE. She has performed ensemble pieces across India and co-created a small number of dance films. Anishaa is one of four co-founders of 206 Dance Collective. 
@talesoftavag

GAURAV KRISHNA

CREATIVE PRODUCER AND PHOTOGRAPHER

Creative Director at Dead End Right Studios, Gaurav Krishna is a multidisciplinary storyteller with a distinctive voice shaped by his expertise in film, photography, and sound design. Gaurav’s directorial achievements include Superstar, an award-winning Czech-Kannada short film, and his role as Associate Director on the Kannada feature film Aachar & Co. Beyond the screen, he has dedicated five years to podcast production at the Bangalore International Centre, further expanding his creative repertoire.
gaurav@deadendright.com